Holiday

A lot of people ask “are web design graphics important to Internet marketing?”, so let me answer this way:

There are 2 camps on this topic..and they are:

1. Graphic design does not affect anything, only content does.

2. The second group thinks web graphics are very important, since they create that first impression when a new visitors arrives.

So, what is the correct answer?

Well, I think the second group has got it right. Let me explain why…

The objective of any website is to get people to do things - buy stuff, or subscribe, or provide user generated content. We want are visitors to stay longer and do more things with us. It’s how you make money, and why we all do this web content creation thing.

Now, if you go on a job interview, or meet someone new, what happens? If you said “instant first impression” - you are right!

Well, that’s what happens when a new person comes to your site. Now, that first impression may be wrong, but it doesn’t matter, because if they think it’s wrong, they are gone.

Anyways, do you think web design graphics have anything to do with first impressions? You can bet your last dollar on that, because they are proven to be the biggest factor in forming the first impression.

Put up a boring plain website that looks like other boring sites, and everyone will think “same old boring site” and leave. You will be just like every other boring site, with no reason to bookmark or visit.

Use some well matched web graphics on your site that grab attention, and you will see how it affects your sales, stats and conversions.

Think back to some of the websites you bookmarked on your first visit. Remember how they grabbed your attention and got you looking closely at what they offered? The first step is by the proper use of layout and web graphics to get people to start reading and watching. Now you know this, wouldn’t you want the graphics that give the best possible results?

It’s a quick way to make your site stand out and get noticed quickly, and if you are not the graphics wizard, you can find many good web design graphics online for at a very reasonable price.

If you are looking for a boost in sales or conversion, why not put some marketing graphics on your pages, and look at the impact it has. You might just get more visitors taking the action you want them to take.

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